Check out our YouTube channel for more helpful resources
On our YouTube channel you can find helpful free videos on how to generate leads, appointments and clients each month... Visit our YouTube ChannelShould I put prices on my website? (Pros and Cons)
Deciding whether or not to display prices on your website can be a difficult decision as a business as it can directly impact your bottom line... So how do you go about making such a decision? By weighing up the pros and cons. After over 15 years of running a...
Leads phone number in opt-in forms: Good or bad idea for lead generation?
When you're generating leads in a lead generation appointment funnel, you can ask for different contact information, such as their name & email. So you might be wondering, is it a good idea to ask for their phone number too? Let's go through two possible different...
Kartra Review: My Experience After 5+ Years (Pros & Cons)
New to kartra? For a limited time you can sign up to Kartra using our partner link here and then use code Skyline30 at checkout to get an extra 30% off your first payment (either monthly or annual). After using Kartra for over 5 years (for both my own business and for...
The Buyer Journey for B2C & B2B Sales Cycles
What is the B2B Buyer Journey? The B2B buyer journey (also known as the B2B buying journey) are the stages a business takes to convert leads into paying clients. Mapping out the B2B Buyer journey is essential to winning more B2B clients in your business. Why? Because...
How to set up the Facebook ads Conversions API with Zapier & Kartra
Improve your Facebook pixel accuracy with Conversions API Since the release of iOS 15, Facebook is limited to conversions it can track using the Facebook pixel on its own. How can you fix this? Facebook recommends to improve your Facebook pixel accuracy you use the...
How To Get High-Intent Leads With YouTube SEO
Most business owners do not need more video views for the sake of more video views. They need more conversations with people who are already looking for a solution, understand the problem they have, and are likely to become clients sooner rather than later. That is...
Facebook Advertising Algorithm: How Do FB Ads Work?
The Facebook Ads Advertising Algorithm Explained Have you ever talked about something to a friend or family member and then seen ads about the exact same thing on Facebook and Instagram the next day? If it happened once you might think it's just a coincidence... But...
How to increase sales call show rates & lower appointment no-shows
Why would someone take the time to schedule an appointment in your calendar… And then not show up for the call? It doesn’t make sense, right? Well, if someone DOES schedule a call with you, it shows they were somewhat interested in how you can help them (that’s why...
10 Best AI Writing Tools to Generate Leads from Blogs
Writing high-quality blog content that actually generates leads—not just traffic—can be tough and time-consuming for busy business owners. But that's why AI writing tools are changing the game. If you're looking to attract more qualified leads through SEO, blog...
How much time should business owners spend on marketing?
If someone asks you, "How's business?" A common reply that I hear all the time is "Busy." Now being "busy" could either be good or bad. It depends on what you're busy doing. For example, if you find yourself very busy in your business but not making much progress...
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