by Ashley Davis | Sep 18, 2018 | Lead Conversion, Lead Generation
Why content is an important marketing tool for your business Unless you’ve been living under a digital-proof rock, you will likely be aware of the uses of online content creation for growing business recognition and engagement. In this day and age, content is one of...
by Ashley Davis | Aug 21, 2018 | Lead Generation
How to advertise on Facebook for your business If you’re new to using Facebook ads or have tried it in the past with little results, you might find Facebook advertising a little daunting. Perhaps you don’t know whether it’s right for your business, what the best...
by Ashley Davis | Jun 5, 2018 | Lead Generation
Think LinkedIn is the ONLY channel for B2B? Think again! 🙂 We use both Facebook and LinkedIn for lead generation and Facebook (believe it or not) most of the time performs best when targeting business owners using paid ads. Are you wondering how on earth you’ll...
by Ashley Davis | Apr 13, 2018 | Lead Generation, Social Media Strategy
When it comes to finding your potential clients on the internet, there are two main ways you can do this: Google and social media. So you may be wondering: Which channel is better, Google or social media? Which channel will generate higher quality leads? Which channel...
by Ashley Davis | Mar 17, 2018 | Lead Generation, Social Media Strategy
Are you looking to target other businesses, but you’re not sure whether to use Facebook ads or LinkedIn ads? In this article, I’ll go through the pro’s and con’s of both channels to help you make an educated decision on what social media channel has the highest...
by Ashley Davis | Feb 22, 2018 | Lead Generation
You may notice that in my blogs, videos, webinars and podcasts, I talk about lead generation a lot. So I thought it would be good to clarify what ‘leads’ are in social media, digital marketing and content marketing and why lead generation is important for your...
