What Technology Do We Use?

We often get asked, ‘what software, tools or technology do we use for lead generation and how much does it all cost?’

The typical software costs for business owners we work with ranges from $120 to $200 per month.

But it could be more or less (depending on how much you want to automate).

Here’s an overview of what most clients typically use with our lead generation services:

Phase 1: Set up your marketing & sales funnel

1. Kartra (for sales funnels, landing pages, email marketing, video hosting + CRM) – $120/month

2. Calendly (for booking appointments) – $0/month or $10/month (if you want to send SMS text reminders)

Phase 2: Generating leads

Once everything is set up, the next step is to generate leads. We have two main ways to do this. The paid and fast way (paid advertising) or the low-cost and slower way (organic channels).

Here are the software costs associated with both methods:

Paid Ads Lead Generation

No Additional software is needed to run ads.

Organic Lead Generation (this is all optional):

3. Meet Alfred – $59/month (if you want to generate leads on LinkedIn)

4. Descript – $15/month (if you want to edit YouTube video yourself)

5. ChatGPT – Free (if you want help creating blog content with AI)

The above are the most popular lead generation tools our clients use.

We are also always testing new lead generation software to see what works best.