How an accounting firm targeting veterinarians generated 10-20 leads each month
The challenge
This accounting firm wanted to target and generate b2b accounting leads with veterinarian business owners.
What we did
- We creating a new campaign on Facebook to target people who owned a veterinarian business
- We offered free content related to helping veterinary practices be more profitable
- We split tested different audiences, angles, images, etc to find the best combination on Facebook ads
- You can see an example of some of the Facebook ads we tested below:
The Results
- We generated a stead stream of 10-20 new leads each month
- The cost per lead was about $15 on average
Note: due to the sensitive nature of social media, some of our clients prefer to remain private.
See also: How to target business owners with Facebook ads
Free Training
Learn how to generate more 10, 15, 30 or more predictable sales appointments each month with your ideal clients (without relying on referrals, cold calling, networking and things like that).