You may have heard whispers and rumours about the new and rapidly growing marketing technique that has been taking the digital world by storm: Facebook Messenger marketing. But perhaps you’re still a little unsure about what exactly it is, and how it can be used as an...
You have a rough idea of what you’d like to achieve in your business and you know more or less some of the tactics and strategies with social media and digital marketing that will help you get there. So now you’re wondering, ‘do I really need to spend more time with...
Think LinkedIn is the ONLY channel for B2B? Think again! 🙂 We use both Facebook and LinkedIn for lead generation and Facebook (believe it or not) most of the time performs best when targeting business owners using paid ads. Are you wondering how on earth you’ll...
There are 4 things I recommend you track in your business: Reach Leads New business opportunities Sales To learn more about how to track these areas in your business, watch the video below: Summary of the video: Tracking Reach We use Sendible to track Analytical data...
A prospect told me recently they read online that it costs $18.68 to acquire a new client or customer on social media. Is that true? Is there a “special number”? How can you really measure the ROI from your social media spend – or from you’re...